Executive Producer Bob Santos and Producer Liz Marshall present this 16 minute highly acclaimed mini-documentary on the positive economic impact that hiring persons with disabilities has on a company's bottom-line. A Hire Awareness provides insight into the real-time facts and questions about hiring this non-traditional labour force. Introduced by His Honour LT. Gov. David C. Onley, A Hire Awareness profiles 3 individuals with disabilities and their relationship with Tim Hortons, Purolator and The Government of Canada. A Hire Awareness was created to highlight the genisis of the NDEAM Canada Awareness Campaign for 2012.