Expand your horizons. Learn what the Expanded Edition of Blue Ocean Strategy written by globally preeminent management thinkers Chan Kim and Renée Mauborgne can do for you.
Out now - already over 3.5 million copies sold. Get your copy today http://buff.ly/1HjjUyh
How Blue Ocean Strategy Can Expand Your Horizons?
Blue Ocean Strategy Expanded Edition opens new possibilities, new frontiers, and a new mind-set to go beyond boundaries, to challenge the status quo, to create BLUE OCEANS.
3.5 million copies sold
Bestseller across five continents
Translated into 43 languages
Blue Ocean Strategy has sparked a paradigm shift in strategy. COMPETITION NO LONGER is at the center of strategic thinking.
Industry structures can be reshaped. Creativity can be unlocked SYSTEMATICALLY.
Execution can be BUILT into strategy. All with a STEP-BY-STEP process that’s repeatable and can be institutionalized with analytic tools and frameworks.
BLUE OCEAN STRATEGY Expanded Edition will expand your horizons even further answering questions like:
What keeps you trapped in red ocean thinking?
What do you do if your blue ocean becomes red?
How can you create a sustainable blue ocean?
Now more than ever the world needs to create BLUE OCEANS.
Are you ready?
to learn more.
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