New to SEO? This tutorial shows you the basics of doing search engine optimization for your website to rank high in Google.
Complete SEO Course for Beginners: Learn to Rank #1 in Google ►
https://www.youtube.com/watch?v=xsVTqzratPsFirst, what is SEO and how does it work?
SEO stands for search engine optimization. By definition, it is the process of optimizing your website and webpages to get “free”, “organic” traffic from search engines like Google, Yahoo and Bing.
As a business owner, blogger, or website owner, your job is two-fold:
First, you need to make it easy for search engines to understand what your page is about and create content that matches what we call, the “searcher’s intent.”
Second, you need to show Google and other search engines that your pages are ‘worthy’ of ranking.
In this video, Sam Oh teaches the a 101 into the world of search engine optimization.
There are plenty of clear examples and some basic (yet powerful) SEO tips to optimize a brand new website to rank #1 on Google (step-by-step).
The techniques that are taught in this SEO training include:
1. Keyword research
By doing keyword research, you can see the average number of times someone searches for a specific keyword phrase in Google each month.
Often times, the query that you think will be the most popular is often far from the truth.
Using tools like Ahrefs Keywords Explorer (
https://ahrefs.com/keywords-explorer), you’ll learn how to use the “parent topic” of a term to determine the best keywords to target for your pages.
You’ll also learn what not to do (ie. keyword stuffing).
Keyword research gives you clues on the language you should use to let both Google and potential customers know what our page is about.
There are a few vivid examples in here to illustrate the best practices on how to do keyword research. If you want to sharpen your keyword research skills, I highly recommend watching this series on doing keyword research in 2018 and beyond.
https://www.youtube.com/watch?v=3zLBu_NfOaQ&list=PLvJ_dXFSpd2tIF-QrFD854Mnb8D4Av5vx2. On-page SEO
On-page SEO is the process of optimizing web pages with the intention to rank high in Google. If you want to rank #1 on Google, then your on-page SEO will need to be right on.
In this tutorial, you’ll learn 4 simple, yet highly effective tips to ensure you are following Google SEO best practices. Having optimized web pages will set the foundation for your success in search engine optimization.
It will help Google understand what your content is about and help your customers find you.
A few of the basic tips include:
- Title tags
- Meta descriptions
- Heading tags (or H1 tags)
- keyword usage
- content creation
- competitor analysis
Learn more about our top 10 on-page SEO tips that actually work in 2018 and beyond.
https://www.youtube.com/watch?v=ZWiNz-7gZ24&list=PLvJ_dXFSpd2s-OV4MiYXV8yhUjKYtW_bm&index=63. Off-page SEO
Off-page SEO is often referred to as link building.
Link building is the process of getting other websites to link to your web pages.
Basically, links act as “votes” or other people vouching for your website.
Backlinks work in a similar way that you would refer your friend to buy a product from your favorite store because you’ve tried it, used it, and loved it.
In general, the more quality backlinks you can get from relevant pages, the higher you’ll rank in Google.
Sam will show you how to find backlink opportunities and the key technique that SEOs use to build links, which is through email outreach.
I highly recommend watching our video series on competitor backlink analysis and link building here:
https://www.youtube.com/watch?v=Io4ugroDedo&list=PLvJ_dXFSpd2vQNygbg5Uo1sMDs8aqRc4zWe also have another playlist on more "advanced" link building.
https://www.youtube.com/watch?v=Ovu2ZYWgOJQ&list=PLvJ_dXFSpd2tjUTuAHpHidz5e2hAedP_mThere’s a lot to learn with SEO marketing and we're constantly adding new tutorials to help you learn and execute SEO in effective ways.
Contents:
0:00 Intro
1:18 What is SEO?
2:43 Find keywords that are relevant to your niche
5:56 Optimize title tags and meta-descriptions
11:00 Do Off-page SEO
12:12 Use outreach and guest-posting to build links
15:44 Start a blog and create useful content
18:30 Pick topics that provide value to your business
Be sure to subscribe for more actionable tutorials and grow your SEO and marketing knowledge.
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About the Site 🌐
This site provides links to random videos hosted at YouTube, with the emphasis on random. 🎥
Origins of the Idea 🌱
The original idea for this site stemmed from the need to benchmark the popularity of a video against the general population of YouTube videos. 🧠
Challenges Faced 🤔
Obtaining a large sample of videos was crucial for accurate ranking, but YouTube lacks a direct method to gather random video IDs.
Even searching for random strings on YouTube doesn't yield truly random results, complicating the process further. 🔍
Creating Truly Random Links 🛠️
The YouTube API offers additional functions enabling the discovery of more random videos. Through inventive techniques and a touch of space-time manipulation, we've achieved a process yielding nearly 100% random links to YouTube videos.
About YouTube 📺
YouTube, an American video-sharing website based in San Bruno, California, offers a diverse range of user-generated and corporate media content. 🌟
Content and Users 🎵
Users can upload, view, rate, share, and comment on videos, with content spanning video clips, music videos, live streams, and more.
While most content is uploaded by individuals, media corporations like CBS and the BBC also contribute. Unregistered users can watch videos, while registered users enjoy additional privileges such as uploading unlimited videos and adding comments.
Monetization and Impact 🤑
YouTube and creators earn revenue through Google AdSense, with most videos free to view. Premium channels and subscription services like YouTube Music and YouTube Premium offer ad-free streaming.
As of February 2017, over 400 hours of content were uploaded to YouTube every minute, with the site ranking as the second-most popular globally. By May 2019, this figure exceeded 500 hours per minute. 📈
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