In this tutorial, I give an introduction to SEO and explain common SEO basics and some of the history with SEO. SEO is the common practice of doing good-practice techniques to help your website rank in Google's search results. The higher your website ranks, the more traffic your site will get, and likely the more money you will make.
There are two very important factors that go into SEO. The first is the keywords that are on your website and individual pages. And the second factor is how many other sites link to your site and how authoritative those sites are.
The keywords you use on your website and individual pages are part of SEO basics and need to be included in an introduction to SEO. The keywords are important because Google will most likely rank your site for those particular keywords. And keywords that people use in search are very interesting because they tell us about the intent of the user. Essentially the person who is searching is telling us what exactly they want at the time that they need it. So if your site can satisfy what the searcher needs, you can convert that person to a buyer.
In addition to SEO keywords, the other part of SEO basics and something that should be included in an introduction to SEO are the links pointing from other site to your site are very important as well. Google looks at all the links across the web and tries to determine whether which websites have the most links pointing to them. Sites with more links are seen more authoritative, and typically rank higher.
If you would like to know more about SEO, try my marketing plan book which has a full chapter explaining SEO and shows even some advanced and sophisticated SEO strategies:
http://www.amazon.com/Marketing-Advertising-Strategy-Reach-People/dp/1495453588
Best way to create your website: Wordpress vs. Squarespace vs. Weebly:
https://www.youtube.com/watch?v=9bJfaFsLMfw
Inbound marketing tutorial:
https://www.youtube.com/watch?v=22TN3OFKwtE
SEO and social media:
https://www.youtube.com/watch?v=-IwbAJjDAEA
On page SEO tutorial:
https://www.youtube.com/watch?v=S-v4QcwyEC0
Off page SEO tutorial:
https://www.youtube.com/watch?v=WQhXNNGGWf4
How to get Google traffic:
https://www.youtube.com/watch?v=TaKstfBX2lA
How to start a successful YouTube channel:
https://www.youtube.com/watch?v=NqbElmFXZa8
Blog commenting for SEO:
https://www.youtube.com/watch?v=ejQfUuZsgMc
Content marketing:
https://www.youtube.com/watch?v=r3nQQtemUlI
SEO social signals and engagement signals:
https://www.youtube.com/watch?v=xCm2nyigdn8
Marketing strategies course:
https://www.youtube.com/watch?v=3brrVun7zNI
Marketing strategy book to reach 1,000,000 people:
https://www.youtube.com/watch?v=G6qbz-qnaPU
βοΈ Design, Decorate, and Do It Yourself: The Howto & Style Genre
The Howto & Style genre is a massive, practical, and highly visual category dedicated to instructing viewers on personal improvement, crafting, home decor, and aesthetic skills. These videos serve as highly accessible, free workshops for mastering life skills and cultivating personal style.
The Pillars of Practical Instruction π¨
This genre thrives on the promise of transformationβshowing viewers how to achieve a desired outcome, whether it's a perfect smoky eye, a renovated piece of furniture, or a delicious meal. It emphasizes clear, step-by-step guidance and visually appealing results.
Key Content Formats and Niches π
- Beauty and Makeup Tutorials: Step-by-step guides on applying makeup, skincare routines, product reviews, and mastering specific looks (e.g., bridal, special effects).
- Fashion and Outfit Lookbooks: Videos showcasing various outfits, styling tips, clothing hauls, and advice on building a capsule wardrobe.
- DIY and Crafting: Instructional content for creating objects, including knitting, painting, jewelry making, and repurposing old items. The emphasis is on budget-friendly creativity.
- Home Decor and Organization: Guides for interior design projects, decluttering strategies, room makeovers, and specific furniture builds or hacks.
- Cooking and Recipes: Detailed video recipes, culinary techniques, meal prep guides, and taste tests. This niche focuses on both the process and the delicious final presentation.
- Life Hacks and Productivity: Quick tips and tricks designed to simplify daily routines, save time, or improve efficiency in various aspects of life.
The Deep Appeal of Learning and Aspiration π‘
Howto & Style videos succeed because they offer viewers immediate, actionable knowledge that leads to tangible personal or environmental improvements. They appeal to the desire for competence, beauty, and efficiency.
Motivation Through Demonstration β¨
The visual nature of video is perfect for this genre, as seeing the exact placement of a makeup brush or the correct way to hold a saw is far more effective than reading the instructions. The final reveal (the "after") provides powerful motivation.
Why This Content Goes Viral π
- Before-and-After: Videos featuring dramatic transformations (makeovers, room flips, restorations) generate immense interest and shareability.
- Accessibility: Using common, affordable tools or products makes the project feel achievable for the average viewer. "Five-Minute Makeup" or "Under $50 DIY" videos are highly popular.
- Inspiration: The content feeds the viewer's aspirational side, providing achievable goals for personal style or home aesthetic.
- Trust in the Expert: Viewers develop trust in creators who consistently deliver reliable results and practical, high-quality instruction.
Tips for Creating Top-Tier Howto & Style Videos βοΈ
Success in this genre depends heavily on clear communication, polished aesthetics, and meticulous attention to detail during the demonstration.
Production Essentials for Instruction πΈ
- Close-Up Clarity: Use tight, well-lit shots to show the crucial details of the process (e.g., the needle threading, the blending of eyeshadow, the cutting angle). The viewer must see exactly what the creator sees.
- Excellent Lighting: Lighting is non-negotiable, especially for beauty and home decor. Natural, bright light is best for showing true colors and textures.
- Voiceover and Pacing: Use clear voiceovers that narrate every step, but maintain a quick pace. Edit out any downtime or unnecessary waiting periods (like paint drying).
- Final Reveal: Always include a high-quality, well-framed shot of the finished product. This is the payoff for the viewer's time and serves as a compelling thumbnail image.
π¬ Random Video Generator: Unbiased Discovery & Surprise Videos! π€©
Tired of the same recommended videos? Our Random Video Generator offers a unique experience, providing unfiltered access to YouTube's massive library. π Unlike typical YouTube browsing, which is influenced by algorithms and viewing history, this tool delivers truly random videos. π Explore diverse content and gain a fresh perspective on YouTube's vastness.
How Our Random Video Generator Works βοΈ
We've developed a sophisticated method to bypass YouTube's inherent search biases. π€ By leveraging the YouTube API and innovative techniques, we generate near-perfectly random video links. π This solves the problem of YouTube's lack of a direct "random video" feature, ensuring a truly unpredictable and exciting viewing experience. π€―
Why Use Our Random Video Generator? π€
Unbiased Video Discovery: π΅οΈββοΈ Experience YouTube content free from algorithmic recommendations. Find videos you'd never see through regular browsing. β¨
Explore YouTube's Vast Library: π Discover the full scope of YouTube's content, from niche videos to viral hits. π
Analyze Video Trends: π Compare video popularity against the broader YouTube landscape. A useful tool for content creators and marketers. π
Enjoy Novel Entertainment: π Add spontaneity to your viewing habits and find unexpected, hidden gems. π
About YouTube and Random Video Generation πΊ
YouTube is a global video-sharing platform with millions of hours of content. π Our random video generator provides a unique way to experience this vast platform. π It's perfect for those seeking to break free from algorithmic bubbles and discover new content. π YouTube's support for creators through AdSense and premium subscriptions makes this diverse content possible. π°
List of ours generatorsβ‘
Random YouTube Videos Generator
Random Film and Animation Video Generator
Random Autos and Vehicles Video Generator
Random Pets and Animals Video Generator
Random Travel and Events Video Generator
Random People and Blogs Video Generator
Random Entertainment Video Generator
Random News and Politics Video Generator
Random Howto and Style Video Generator
Random Education Video Generator


