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How to build a successful brand - Introduction Video

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Hi, I'm Alisa Murphy, the founder and CEO of Life Size Media.

We build brands and tell stories for fast-growing, cleantech companies across Europe. We’ve been doing this for the last 8 years and have a really strong track record of helping businesses achieve their commercial goals.

In this series, I’m going to be sharing 6 steps to building a successful brand. This is the core methodology we use to deliver highly successful branding projects for our clients. Whatever stage your company is at, and whether or not you’re in the cleantech sector; my goal is that you can take what we’ve developed (for free!) and make it work for you.

If you want to expand on any of the topics we cover in this series then go on over to our workshops page for info about the more in depth sessions we offer:
www.lifesizemedia.com/branding-communications-workshops/

For all the behind the scenes extras connect with us and Alisa on social:
https://www.facebook.com/msalisamurphy/
https://www.facebook.com/LifeSizeMedia/
Twitter and IG: @alisa_murphy and @lifesizemedia
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About the Site 🌐

This site provides links to random videos hosted at YouTube, with the emphasis on random. 🎥

Origins of the Idea 🌱

The original idea for this site stemmed from the need to benchmark the popularity of a video against the general population of YouTube videos. 🧠

Challenges Faced 🤔

Obtaining a large sample of videos was crucial for accurate ranking, but YouTube lacks a direct method to gather random video IDs.

Even searching for random strings on YouTube doesn't yield truly random results, complicating the process further. 🔍

Creating Truly Random Links 🛠️

The YouTube API offers additional functions enabling the discovery of more random videos. Through inventive techniques and a touch of space-time manipulation, we've achieved a process yielding nearly 100% random links to YouTube videos.

About YouTube 📺

YouTube, an American video-sharing website based in San Bruno, California, offers a diverse range of user-generated and corporate media content. 🌟

Content and Users 🎵

Users can upload, view, rate, share, and comment on videos, with content spanning video clips, music videos, live streams, and more.

While most content is uploaded by individuals, media corporations like CBS and the BBC also contribute. Unregistered users can watch videos, while registered users enjoy additional privileges such as uploading unlimited videos and adding comments.

Monetization and Impact 🤑

YouTube and creators earn revenue through Google AdSense, with most videos free to view. Premium channels and subscription services like YouTube Music and YouTube Premium offer ad-free streaming.

As of February 2017, over 400 hours of content were uploaded to YouTube every minute, with the site ranking as the second-most popular globally. By May 2019, this figure exceeded 500 hours per minute. 📈

List of ours generators⚡

Random YouTube Videos Generator

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